Certificate Course on Digital Marketing
The Digital Marketing course has until now imparted over 500 hours of training and has helped at least 100 professionals get a head start in the Digital Marketing Industry. Our students profile include working professionals and entrepreneurs from leading organisations and companies.
- Introduction to Digital Marketing
- Effective Inbound Marketing using Search Engine Optimisation (SEO)
- Search Engine Marketing (SEM) as Paid Inbound Marketing Technique
- Paid Outbound Marketing – Online Display Campaign
- Online Display and Video Campaigns using Adwords and YouTube
- Leveraging Social Media for Market Development and Branding
- Remarketing/ Retargeting – Communicating to the “Intent to Purchase” Audience
- E-Mail Marketing
- Mobile Marketing
- Digital Media Analytics
- Campaign Analytics
The course designers and Faculties for our Digital Marketing courses come from distinguished academic and professional background. They also deliver digital marketing courses in IIMs and other leading national management Institutes. Our Faculties are also consultant, coach, trainer and speaker to leading Corporate and Government Departments. Some of the notable clients consulted, coached and trained by our Faculties are ABP Group, Asian Paints, ITC, CESC, National Insurance, Emami Group and Department of Tourism, Govt. of West Bengal etc.
Our Course Alumni
Written Examination 100
Total Marks 200
On successful completion of this Certification Course students should be able to:
Understand and appreciate the role of digital marketing in organisations
Create and implement digital marketing strategy for organisations
Apply various digital marketing tools and techniques for organisations
Interact professionally with various digital marketing service agencies
Prepare yourself for a career in Digital Marketing
Mr. Atanu Ghosh is an Entrepreneur, a Founder-Director and CEO, a Mentor, an Angel Investor to Start-ups and a Digital Transformation, Marketing and Analytics Coach and Evangelist.
Mr. Atanu Ghosh has a distinguished career spanning more than 25 years in IT and Consulting Industry in multiple countries.
By training, Mr. Atanu Ghosh is an Electrical Engineer from Jadavpur University Kolkata India and a PGDM from Indian Institute of Management Bangalore India.
The total fee of this course is INR 45,000+ 18% GST.
10% special discount in case an organization sponsors more than 2 persons to participate in the course.
Payment can be made by account payee cheque or demand draft drawn in favour of CALCUTTA MEDIA INSTITUTE Pvt Ltd. And payable at Kolkata.
For payment by NEFT use the following information about CMI Bank account:
NAME: CALCUTTA MEDIA INSTITUTE PVT. LTD.
ADDRESS: 501 Elgin Chambers, 1A Ashutosh Mukherjee Road, Kolkata – 700020
PAN NO: AADCC7715N
NAME OF THE BANK: HDFC BANK LTD.
C D A/C NO: 50200060714930
RTGS IFSC NO: HDFC0000469
MICR NO: 700240024
ADDRESS OF THE BANK: 88 CHOWRINGHEE ROAD, 1ST FLOOR, KOLKATA-700 020
Send Transaction Id to CMI at email@example.com post completion of the transfer of funds
Course Start Dates & Campus
Start date will be announced soon
Classes will be held at CMI, 3 classes every week, each class of 2 hours
Classes will be delivered in two modes
Offline classes at CMI: Calcutta Media Institute (CMI), 501 Elgin Chambers, 5th Floor, 1A Ashutosh Mukherjee Road, Kolkata
In case of any further queries, please call 40576612 or 9051653877
You can contact 9831230988 or 40576605